Op-Ed: Include branding as part of your marketing strategy
November 21, 2011
A great product or first-class service is seldom enough to sustain a lasting impression among your customers. In today’s competitive market, a great branding strategy will help ensure that customers remember your business as the ...
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News is my Business marks 1st anniversary today
November 16, 2011
News is my Business, an idea born out of a desire by this career journalist to continue doing what I love to do — reporting about everything related to Puerto Rico’s business community — is ...
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Op-Ed: Social media, are we there yet?
November 15, 2011
I watch in awe as my almost 2-year-old granddaughter turns on my iPad and opens her folder to talk to Tom Cat, sing with Elmo or color monsters and clowns with her fingers.
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