Puma Energy Global picks DDB Latina P.R. for ad push
July 18, 2016
Puma Energy Global announced that communications agency DDB Latina Puerto Rico has been appointed to design and execute a global marketing campaign to reposition its lubricants as "The New Standard" in the market.
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FirstBank employees create Spotify playlist for clients
July 15, 2016
FirstBank recently launched its profile on the Spotify digital platform that includes two playlists— “Get Together Bank” and “Relax Bank” — created by bank staff for customers as part of the “Experiences” brand campaign.
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FirstBank launches new ‘Experiences’ brand campaign
May 19, 2016
As a result of its successful business growth strategy, FirstBank is launching the new “Experiences” brand campaign that for the first time delivers its message through the bank’s clients, while integrating diverse products and services. ...
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