Puerto Rico Tourism Company Executive Director Luis Rivera Marín reiterated the government’s commitment to developing the tourism industry through the creation of a Destination Management Organization, which should increase the sector’s economic contributions and generate ...
Even in an age of modern and high-tech communication, the most powerful and effective means of generating new business is word-of-mouth. People turn to trusted friends or colleagues for recommendations regarding product or service providers. ...
The competitive business world we live in, coupled with the mounting pressures of successfully keeping new and established operations afloat despite the economic challenges, requires comprehensive, long-term planning that incorporates every aspect of the operation.
