Practical Techie: The reasons for good artificial intelligence
August 25, 2021
Cyber technology runs on the formidable sap of artificial intelligence (AI). This information revolution stems from an early 20th-century scientific premise that machines can think almost the same as humans, provided they are designed with ...
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SME opens call for this year’s ‘Excellence in Marketing’ awards
August 16, 2021
The Puerto Rico Sales and Marketing Executives Association (SME, in Spanish) has opened the call for this year’s Excellence in Marketing awards, urging brands to participate in the different categories. Early-bird discounts will be offered ...
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DDB Latina Puerto Rico reflects on effects of COVID-19 on brands
June 22, 2020
DDB Latina Puerto Rico presented a comprehensive diagnostic about the effects of the pandemic and the road to recovery, during a second virtual event. Les Binet, a global expert on marketing effectiveness, offered his recommendations ...
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