Brand love making comeback, driven by AI, engagement-hungry consumers
October 16, 2023
Alvaro Meléndez, CEO of Crant, emphasized the importance of promoting brand love over transaction-based performance marketing, utilizing AI for affordable brand building. #NewsismyBusiness
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Puerto Rico Public Relations Assoc.’s new offices get unique mural
October 12, 2023
The office is located at Inter American University’s Metropolitan Campus. #NewsismyBusiness
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