In an age of ever-increasing distractions, quickly creating customer habits is an important characteristic of successful products, said Nir Eyal, the author of "Hooked: How to Build Habit-Forming Products.”
The Puerto Rico Sales and Marketing Executives Association will hold its annual conference on May 7-8, from 8:30 a.m. to 7:30 p.m., at the Sheraton Puerto Rico Hotel & Casino titled, focusing on “What’s next?” ...
The Sales and Marketing Executives Association announced Tuesday the upcoming celebration of the 14th edition of its Digital Forum, this year under the “Playing the Social Game” theme.